
Folsom Skis and Swix Poles

Folsom Ski Collab
Objective: To design a Colorado-themed ski series for Evo, along with a women's ski inspired by Austrian culture. Led the illustration, design, and large-scale format printing, ensuring high-quality production and execution.
Role: Art Direction and Design

Under the Colorado Sky ConcepTS

Final Graphic
Colorado “Rocks” ConceptS

Final Graphic
Mythical Creature ConceptS

Final Graphic
Austria ConceptS

Final Graphic

Swix Poles
Objective: To design private label ski poles for Evo that were subtly branded. Used the crown portion of the logo and created a design that dissolved as it moved towards the top of the pole shaft. Worked with vendor to allow for the silkscreened graphic to be clear and visible on the rounded surface.

Exploring The Dissolving Concept
Final Graphic

